We are a local business based in Hartley Wintney, Hampshire. Our products are from sustainable sources as they are either recycled wood waste products, or material sourced from carefully managed forestry and estates. This is a carbon neutral method of heating your home.

Most of our timber is brought in freshly felled, which we then season, dry and bag as part of a lengthy process. This means we can assure you of the best quality burn, whatever your firewood requirements maybe.




Name: Will Bennett

Job title: Co-Founder and CEO of William Alexander Group LTD

Bio: I grew up in Hartley Wintney attending the local schools. I left Robert May’s School to study at Alton College achieving excellent results in engineering. Alex and I have been friends since we were young and shared a dream to own and run our own business together. With Alex’s knowledge of tree surgery and my engineering skills we have established an already thriving firewood product business.

Knowledge: Innovation to create another dimension to the industry.

Interests: Motocross, Mechanics, Boxing, Sunday’s


Name: Alex Jones

Job title: Co-Founder and CEO of William Alexander Group LTD

Bio: Like Will, I grew up local to Hartley Wintney. After leaving school I attended Merrist Wood Agricultural College, studying Arboriculture. This taught and gave me the skills and qualifications needed to work in the arboriculture industry, initially with loyal companies. Will and I have ‘branched’ out to establish our own firewood products company that compliments our skills.

Interests: Wood work, Boxing, Shooting, Golf

What People Say About Us

Customer Service
“I was really impressed with the barrow bags of seasoned wood I received. They were delivered and taken through to my back garden quickly and easily. The bags meant my wheelbarrow was redundant as I could stack the logs straight into my log store. Brilliant idea!”
“We have received three loads of seasonsed hardwood from the boys now. Each load has been great quality, dry and ready for immediate use, perfect for our log burner.”
“Thanks Will, you always turn up when you say you will and I can’t fault your helpful flexible service”

Knowledge and Experience You Can Trust